Concise Storytelling

Summary

When you need to reach busy people, every word counts. In this workshop, you’ll round out your communications toolkit with a proven approach that eliminates all but the most essential information. You’ll become more “audience-centric”—extracting the most important ideas, breaking up lengthy paragraphs, and organizing your information in a way that is crisp, conversational, and distilled to its core.

To reinforce your learning, this workshop will offer many before-and-after examples (including at least one of your own, in a communications product of your choice). Whether you want to cure wordy briefings and reports, craft punchier memos and proposals, or curb underperforming emails, agendas, and news releases, this workshop can help.

Learning Outcomes

  • Understanding how people actually read and digest information in a distracted digital world

  • Applying smart structures to prioritize efficiency and minimize rambling

  • Practicing the tools of this style, and deploying it across a variety of communications products

  • Filtering for importance and respecting your audience’s time and limited attention

Frequently Asked Questions

  • Sessions have been delivered to thousands of people across general audiences and specialized teams. Past participants include professionals with job titles like policy analyst, marketing advisor, salesperson, C-level executive, communications manager, data analyst, engineer, journalist, grant writer, digital strategist, documentary filmmaker, museum curator, entrepreneur, and many more.

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  • Past clients include a variety of organizations from every major sector of the economy, including every level of government.

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  • Pricing depends on many factors, including format, content, timing, location, and number of participants.

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  • • Sessions delivered online or in person

    • Teaching materials (yes, even keynotes come with written resources!)

    • Pre-session consultation and post-session follow-up

    • Francophone-friendly instruction (participants may speak in the Official Language of their choice)

  • Yes, all the time!

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  • All material is designed and delivered by award-winning facilitators.

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  • Group size has ranged from as small as three to as large as hundreds. There are different ideal sizes depending on your desired format and content.

    For workshops, groups of 10-15 tend to work best, but smaller or larger groups can be accommodated.

  • Bookings are generally made at least one month in advance, but shorter timelines can be accommodated.

  • Yes, StoryCorp has dealt with many complex procurement, contracting, and security requirements.