Writing Well: Storytelling

Summary

Humans are wired for story. Stories help us make sense of the world, and we remember them better than we do facts and data. If you’ve ever been captivated by a great story, and wondered how you might tell one yourself, this course is for you. Through a variety of engaging and practical exercises, learn how to write effective stories that capture the hearts of any audience. Topics include the art and science of storytelling, structures to help make your stories flow, as well as tips and tricks for ensuring that you’re delivering your stories with maximum clarity and impact. Come away with a powerful storytelling toolbox you can use for your blog, memoir, marketing or business communications, and even for speeches, meetings or family gatherings.

Learning Outcomes

  • Why stories matter and how they work

  • Story structures (forms, not formulas)

  • Finding and shaping your material

  • How to learn from contemporary and classic stories

  • Tips and tactics for taking your work to the next level

  • Workshopping your stories

Frequently Asked Questions

  • Sessions have been delivered to thousands of people across general audiences and specialized teams. Past participants include professionals with job titles like policy analyst, marketing advisor, salesperson, C-level executive, communications manager, data analyst, engineer, journalist, grant writer, digital strategist, documentary filmmaker, museum curator, entrepreneur, and many more.

    Click here for selected testimonials →

  • Past clients include a variety of organizations from every major sector of the economy, including every level of government.

    Click here for selected testimonials →

  • Pricing depends on many factors, including format, content, timing, location, and number of participants.

    Click here to get a quote for your desired workshop, course, or keynote →

  • • Sessions delivered online or in person

    • Teaching materials (yes, even keynotes come with written resources!)

    • Pre-session consultation and post-session follow-up

    • Francophone-friendly instruction (participants may speak in the Official Language of their choice)

  • Yes, all the time!

    Click here to get started →

  • All material is designed and delivered by award-winning facilitators.

    Click here for team bios →

  • Group size has ranged from as small as three to as large as hundreds. There are different ideal sizes depending on your desired format and content.

    For workshops, groups of 10-15 tend to work best, but smaller or larger groups can be accommodated.

  • Bookings are generally made at least one month in advance, but shorter timelines can be accommodated.

  • Yes, StoryCorp has dealt with many complex procurement, contracting, and security requirements.